Seeking Approval Online – Subverting the Selfie
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Common Sense Media recently posted an article about how posting pictures of themselves online is both building up and breaking down our kids’ self-image...
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While written primarily for marketing companies on how brands can connect with Generation Z, a new report compiled by Snapchat offers a fascinating look into the influence of technology on this age group. One of the key takeaways from the 70-page "Into Z Future" report is that 55% say social apps and digital content provide a more creative experience than the physical world. The report also found that 56% use social media to express themselves creatively and 49% seek inspiration from social media.
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