Digital Smarts - The Greying of Facebook

It appears that those rumors about teens departing Facebook are finally true. Facebook continues to add older users, but younger ones are in decline, according to eMarketer. Many teens are turning to Facebook-owned Instagram, but a growing number are using Snapchat instead. But Snapchat is going through a design process that is making it easier to use, which might make it more attractive to older users, thereby detracting from its “coolness” appeal.