Digital Smarts - Pew Study Looks at YouTube’s Most Popular Content
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A recent Pew Research Center report looked at the most watched videos on YouTube and found that videos featuring kids and those targeted to kids are highly popular, clocking in at nearly three times as many views on average as other types of videos. Also revealed is that videos with the keywords "Fortnite," "prank" or "worst" in their title garnered more than five times as many views as those without these search terms. Content about video games also remains hugely popular on YouTube, with about 18% of English-language videos posted by popular channels during the study period related to video games or gaming.