Digital Smarts - Don’t Take that Quiz – What’s Up with That?

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If you've ever downloaded a personality quiz through Facebook, you may be one of the thousands of people who unwittingly supplied information about yourself and your friends for use in highly targeted psychological profiles exploited in the 2016 presidential campaign. Frankly, most of us don't spend much time thinking about online privacy until a breach occurs. Sure, we tell our kids not to tell online strangers where they live, but beyond basic safety precautions, we're pretty hands off. Targeted ads? Who cares. Endless email alerts? Whatever. But now we know one of the key methods of getting personal information: personality quizzes. It may seem like such a menial thing to stay away from, but it is just the tip of the iceberg and serves as a reminder to be mindful of new online marketing methods and updates to your privacy settings. 

All social media offers privacy settings -- some more than others. The companies usually keep them off by default, so you have to go in and enable the ones you want. This is a good time to sit down with your kids and go over their privacy settings. Facebook, for example, offers many levels of privacy for each piece of information it stores. The safest setting to use is "Only Me," which means you're the only one who can view it and Facebook is not allowed to share it. Take a look at this guide for help in reviewing your Facebook settings.